Bitly Launches Deep Linking Functionality

Bitly, the company committed to the power of the link, today introduced Deep Links, its new functionality that empowers marketers to drive mobile app installs and re-engagement. Deep Links from Bitly is a new extension of Bitly Brand Tools, the company's flagship solution, offering mobile deep linking functionality that drives users to the appropriate in-app location or invites the user to immediately install the app.

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