Vevo launches its service in Mexico

Vevo has launched in Mexico, giving it a presence in 14 territories altogether. Mexico is the world's second-largest music video market with Mexican users having clocked up more than 500 million views on Vevo artist pages via the company’s YouTube partnership in the last month alone.

With the platform launching in Mexico proper, the territory’s users will now have access to official music videos via Vevo.com as well as through mobile apps and connected devices including Apple TV, Xbox consoles and Samsung Smart TV.

Alejandro Hernandez, most recently Vevo’s US Latin content coordinator, has been named content programming and label relations manager for Vevo Mexico. Hernandez reports to Ana Strutt, Vevo’s head of international programming.

Vevo is available in the United States, Australia, Brazil, Canada, France, Germany, Ireland, Italy, The Netherlands, New Zealand, Poland, Spain and United Kingdom through Vevo.com, the mobile web, Mobile/ Tablet and TV Apps (iPhone, iPad, Android, Windows Phone, Kindle Fire, Xbox, Roku, Apple TV, Amazon's Fire TV, Samsung Smart TVs, Chromecast) and user embeddable video players